Packaging is the first impression we get of the products we see on store shelves every day, and even its design and appearance can have an influence on whether or not we finally buy a product. The real question is what happens when designers decide to push the boundaries of creativity and manage to create packaging that is more appealing than the product itself.
Enlighten made a compilation of packaging whose design has left us in awe of its originality.
1. Nutritional supplements inspired by the planets of the solar system
Lepur2. “Simple and well executed”
constantin.bolimond / Instagram3. Cookies right out of the oven
Thelma’s Treats4. Marmalade, to paint your breakfast with a little color
Color Eat / Backbone Branding5. A loofah with an artistic touch, if you ask us…
6. Milk, vegan-style
Soy Mamelle / Kian7. Tennis balls turned into peas
Bowlerandkimchi8. Face sponges in a very peculiar box
9. A different presentation and a different character for each egg variety