Too many advertisements annoy customers, especially if they are boring and were made in accordance with the typical rules in this industry. But some people are really passionate about their job, and they decided to step up their game and came up with new ideas that will almost certainly catch the eye of potential customers. Advertising screens that allow you to charge your phone or paper advertisements that look like pieces of art probably won’t leave anyone indifferent.

Enlighten loves creative people who aren’t afraid to push the boundaries, so we gathered 15 examples of unusual advertisements that you’re unlikely to come across every day. At the end of the article, you’ll find a perfect example showing that, sometimes, you have to look twice to understand the ingenuity of some things.

1. The owner of this store knows how to attract The Big Lebowski fans:

PurpleDankSpank / reddit2. Just look how happy getting a simple haircut can make you:

sn0rk95 / reddit

3. Sometimes advertisements can even help you with family problems:

hypnotisedpenguin / reddit

4. “The picture of this Japanese movie advertisement is printed on 2 sides of the newspaper, so the full picture can be seen under light.”

TCLP / reddit5. Oh, these humans can be so irritating!

CamillaHorne / reddit6. This sweet ad promotes pet adoption:

naptimebear / reddit7. Moby-Dick and Lego are a perfect combination:

Lego8. Well, this might be motivational for some gym lovers…

Maff17 / reddit9. This ad’s screen really does charge your phone:

MikeyN0 / reddit

10. “This screen ad featuring Edinburgh Castle with the real thing in the background”